I co-founded one of Rio de Janeiro's first Digital Signage and OOH Digital Media businesses in 2008, and for 12 years, it provided services to major corporations like L'Oréal, Globo, the City of Rio de Janeiro, Unimed (the country's largest health plan and hospital network), and PUC-Rio.
I was in charge of project management, customer interactions, prospecting presentations, branding, marketing, and the company website for the entire period. I was in charge of hiring and training new personnel as well.
In surroundings of varied technologies and specificities, such as shopping malls, elevators, hospitals, and events, I also performed and managed all components of technical structures on a daily basis.
I single out these major accomplishments from the time period:
TV Pixel - PUC-Rio University
I am happy to say that I was a former student and consultant for the TV Pixel - PUC-Rio University Digital board of the prestigious Pontifical Catholic University in this project, which was launched in 2010 and continues today.
Digital board of the renowned Pontifical Catholic University, in a project inaugurated in 2010 until the present day - in which I am proudly a former student and consultant.
L'Oréal
Presented at the Brazilian Congress of Dermatological Surgery with a product launch projection.
Project manager, personnel selection and management, technical production, and pre-production. a joint effort with Be-Interactive!
Unimed Vitória - Corporate TV
I worked on a project for eight years during which time we built the primary method of contact between the network and its patients at the 37 hospitals in the State of Esprito Santo. I was in charge of presenting and negotiating the technological model that would be applied in a sophisticated IT network, along with Unimed's IT staff. For the whole time frame, I was in charge of communication tactics, the creation of editorials and content pertinent to the subject, technical assistance, and recurrent trips to the customer in Espírito Santo, Brazil.
Pello Menos - Brazilian Waxing Institute
General management and assistant director in video productions for TV commercials (in conjunction with Arpoador Filmes), commercial and technical customer service (headquarters and 40 franchisees), and video graphics for Corporate TV.
We also oversaw the client's Corporate Radio, which produced audio programming for the waiting areas of every branch of the company, one of the biggest pharmacy chains in Brazil.
HSBC / Corporate TV Losango
Prospecting, providing commercial and technical support, working with others to create content, and managing the art team. Corporate TV can be found at the company's regional offices and headquarters in Rio de Janeiro.
Box Offices TV for the Planetarium in Rio de Janeiro
As we produced the digital mural and different videography applications for the City Hall Planetarium in Rio de Janeiro, this is one of the personally fulfilling projects. A significant client who greatly increased our credibility in the marketplace.
RioCard - Company of bus/bus cards in the state of Rio de Janeiro.
Throughout the duration of the nearly 8-year contract, instructional videos were created for the website and 30 public service locations. In this project, I was in charge of project management, the videography and design team, customer service and negotiating, and project management.
Hortifruti - Video graphics for TV commercials and stores
For Brazil's leading chain of fruit and vegetable stores, we create animated visual assets for TV ads and in-store displays. I was in charge of managing projects, leading the videography crew, and prospecting for new clients for the agency.
Óticas do Bem - Videowall
At network units in Rio de Janeiro, I was in charge of monitoring videowall installations, planning for them, managing content, and overseeing customer service.
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